Privacy Policy

Information We Collect

We may collect the following types of information:

How We Collect Information

We collect information when you:

• Visit our website
• Fill out a contact form, estimate form, project quiz, survey, or booking form
• Call us
• Text us
• Email us
• Schedule an appointment
• Request a quote or invoice
• Sign a contract or proposal
• Upload photos or project documents
• Communicate with our AI assistant, call center, sales representatives, project managers, or office team
• Interact with our ads, emails, SMS messages, or website tracking tools

How We Use Your Information

We use information to:

• Respond to inquiries
• Qualify project requests
• Schedule consultations
• Prepare estimates, quotes, proposals, invoices, and contracts
• Communicate about your project
• Send appointment confirmations, reminders, updates, and follow-ups
• Process payments and payment status updates
• Manage projects and customer relationships
• Provide customer support
• Improve our website, services, advertising, and operations
• Track lead sources and marketing performance
• Maintain records for business, accounting, tax, legal, insurance, and compliance purposes
• Detect fraud, abuse, spam, or security issues
• Train our team and improve our sales and customer service process
• Request reviews, testimonials, referrals, or feedback after project completion
• Send marketing or promotional messages where permitted by law and with appropriate consent

SMS and Text Messaging

By providing your phone number and opting in, you agree to receive text messages from Fine Element Construction related to your project inquiry, appointment scheduling, appointment reminders, project follow-up, estimates, quotes, invoices, service updates, review requests, and related communications.

Message and data rates may apply. Message frequency varies.

You may opt out at any time by replying STOP, CANCEL, UNSUBSCRIBE, END, QUIT, or any other reasonable opt-out request. You may reply HELP for help.

We will honor reasonable opt-out requests as required by applicable law.

Fine Element Construction does not sell, rent, or share SMS opt-in data or SMS consent with third parties or affiliates for their marketing purposes.

All categories of data sharing described in this Privacy Policy exclude text messaging originator opt-in data and consent. SMS opt-in data and consent will not be shared with any third parties, except for aggregators, carriers, messaging providers, CRM providers, and other service providers that are necessary to deliver and manage text messaging services on our behalf.

Calls, Recordings, Transcripts, and AI Tools

When you call us or receive a call from us, the call may be recorded, transcribed, summarized, analyzed, or logged in our systems for quality assurance, training, customer service, lead management, and documentation purposes.

We may use AI-powered tools, call assistants, transcription tools, call summaries, SMS assistants, and CRM automation to help respond to inquiries, qualify leads, schedule appointments, summarize communications, and improve our service.

AI-generated summaries or transcripts may not be perfect. Our team may review and correct information as needed.

Cookies, Analytics, and Advertising Technologies

We use cookies, pixels, tags, and similar technologies to:

• Operate our website
• Measure website performance
• Understand how visitors use our website
• Track form submissions and lead sources
• Improve advertising campaigns
• Retarget website visitors where permitted
• Measure conversions from Google, Meta, Microsoft, and other platforms

How We Share Information

We may share information with trusted service providers and business partners who help us operate our business, including:

• CRM and marketing platforms
• Call tracking and communication platforms
• AI assistant and transcription providers
• Email and SMS providers
• Scheduling platforms
• Payment processors
• Accounting platforms
• Website hosting and analytics providers
• Advertising platforms
• Financing partners, if you request financing information
• Subcontractors, suppliers, designers, engineers, architects, consultants, inspectors, and project-related professionals
• Insurance carriers, claims representatives, or restoration-related parties, when applicable
• Legal, tax, accounting, compliance, or business advisors
• Government agencies, permitting authorities, or regulators when required

Financing Partners

If you ask about financing or choose to apply for financing, we may provide information about third-party financing options. Financing providers are independent third parties. Any financing application, approval, credit decision, payment plan, interest rate, fee, or loan term is handled by the financing provider, not by Fine Element Construction.

We are not responsible for the privacy practices, decisions, or services of third-party financing providers.

Photos, Videos, Reviews, and Project Content

If you provide photos, videos, drawings, plans, reviews, testimonials, or project-related content, we may use that information to evaluate your project, prepare estimates, plan work, document project conditions, communicate with subcontractors or suppliers, and maintain business records.

We may request permission to use project photos, videos, testimonials, or reviews for marketing. We will not intentionally publish personal contact information, sensitive personal details, or private documents without permission.

Data Security

We use reasonable administrative, technical, and organizational safeguards to protect information. However, no website, email system, CRM, SMS platform, phone system, or internet transmission is completely secure.

You should avoid sending sensitive information, such as full Social Security numbers, full payment card numbers, bank login credentials, or unrelated personal documents, unless specifically requested through a secure method.

Data Retention

We retain information for as long as reasonably necessary to:

• Respond to inquiries
• Manage projects
• Maintain business records
• Comply with accounting, tax, legal, insurance, warranty, and regulatory obligations
• Resolve disputes
• Enforce agreements
• Improve our operations

Your Choices and Rights

Depending on your location and applicable law, you may have rights to:

• Request access to personal information we hold about you
• Request correction of inaccurate information
• Request deletion of certain information
• Opt out of marketing emails
• Opt out of SMS messages
• Disable cookies through your browser
• Limit certain uses of your information where required by law

Email Marketing and Tracking

If you receive marketing or follow-up emails from us, you may unsubscribe using the link in the email or contact us directly.

We may use email tracking tools to understand whether emails are opened, clicked, or replied to. This helps us follow up appropriately and improve our communication.

Children's Privacy

Our website and services are intended for adults and property owners, tenants, managers, or authorized representatives seeking construction, remodeling, repair, or related services. We do not knowingly collect personal information from children under 13.

Third-Party Websites

Our website may contain links to third-party websites, including financing providers, review platforms, payment processors, social media platforms, suppliers, manufacturers, and other services. We are not responsible for the privacy practices, content, or policies of third-party websites.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new effective date. Your continued use of our website or services after changes are posted means you accept the updated policy.